FOR IMMEDIATE RELEASE

Press Release
July 26, 2009

FITS® ThinLine® Seat Shims! COMFORT. PROTECTION. BALANCE. Just where you need it.

PORTLAND OR -- Finally! Performance riding wear designed especially for hunter and jumper riders. Fun In The Saddle, Inc. (FITS) makers of the most technical and innovative riding breech on the market today, is introducing a new line of technical riding wear designed specifically for the hunter/jumper rider.

FITS Jumpline Collection is a perfect blend of FITS technical legacy and traditional design. Show-ring classic looks with superior performance give you the contour you desire, the stretch and breathability to perform, and the comfort you need. Once again, FITS raises the bar in superior design for the Equestrian Athlete.

INRODUCING FITS BEKA BREECH

with traditional style lines, knee patches, low rise, classic side zip and so much more…

• COMFORT: Cool, breathable powermesh at the lower leg lets boots fit snugly yet slide on and off easily. What a relief!
• SCULPT: Enjoy flattering support with FITS powermesh hidden “ab” panel and body sculpt engineering to look your very best.
• FREEDOM: Seam-free athletic gusset in the crotch for chafe-free comfort.
• TRIO-TECH™ fabric: 53% cotton for comfort, 40% nylon for lasting good looks and durability, 7% lycra for stretch.

INRODUCING FITS SILK TOUCH SHOW SHIRT

A traditional show shirt with so much more…

• EXCLUSIVE woven Silk Touch fabric: is feather weight, whisper soft and breathes and cools while providing 4 way comfort stretch. 84% wicking treated nylon/16% lycra.
• UV PROTECTION: provides cool coverage from the sun, protecting your skin in comfort.
• COOL: Lightweight powermesh gusset ventilates under arm, lets you move freely and eliminates under arm seams for chafe-free comfort.
• STREAMLINED: to follow a woman’s curves with a feminine, flattering fit that fits effortlessly under your show coat.
• DETAILS: Inspiring “FITS for the Ride of Your Life!” twill tape accent, impeccable tailoring, pearlized buttons and two collars with every shirt.

TRADITION+TECHNOLOGY+STYLE. Look better, feel better, rider better with FITS JUMPLINE COLLECTION! Suggested retail prices are $144 for the Beka Breech and $136 for the Silk Touch show shirt. Available at fine tack stores and online through FITS valued dealer network at www.FITSRiding.com beginning March of 2010.

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